Alicerce Educación is a social impact company whose mission is to provide affordable, quality education. Faced with the closure of schools in Brazil in 2020, and committed to maintaining the level of learning, it launched a programme of free weekly courses for children and young people, ranging from literacy to pre-university courses. And in this same context was born its bot, which seeks to optimise attention by providing immediate and accurate answers andto the questions of its students.
Founded in 2018, Alicerce Educación has 82 units in the states of São Paulo, Rio de Janeiro, Minas Gerais, Pernambuco, Ceará and Paraná, and offers a quality complement to basic education. In this way, it seeks to expand and promote education for more than 4 million young people throughout Brazil.
The chosen channel
Available on Whatsapp, the bot allows complete communication management with the support of artificial intelligence and machine learning.The initiative has a 100% automated service with the option of human attention if necessary.
This ensures greater agility and integration between students and Alicerce's administration team.